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NSPCC HQ, Curtain Road, London.
The National Society for the Prevention of Cruelty to Children (NSPCC) (f. 1884) is a UK-based "children's" charity that contrives and disseminates false examples of child abuse in an attempt to cajole donations from well-meaning members of the public. Part of the NSPCC's recent success has been a series of television commercials that portray a demonic and oversexed image of males with children in their custody, particularly relatives.

Not a proper charity

It has been said that the NSPCC has become so successful that it is effectively an arm of the state, receiving funding to carry out training programmes and other services whilst using its charity status and donations to ease the massive burden on taxpayers in child-protection obsessed Britain. Indeed, the NSPCC is the only UK charity which has been granted statutory powers under the Children Act 1989, allowing it to apply for care and supervision orders for "children at risk". It is also the only charity with the statutory power to undertake child abuse investigations and can be called upon by the police and local authorities to assist them. State-employed care-givers and web-administrators have been known to frequently refer cases of child abuse to the NSPCC or encourage the use of this organisation as a contact point. Jenkins, 'Intimate Enemies' (Aldine de Gruyter, New York, 1992) pp 104-113 explains how this close relationship was vital to the success of the charity and its ideas:
The NSPCC acted as the conduit by which American perceptions of a problem (and soon a crisis) were introduced to Britain. NSPCC director Arthur Morton first visited the United States in 1964 and spent time with Dr C Henry Kempe, who would long be a major influence on British child protection policy.... Researchers and other officials began making frequent visits to the United States to study changing perceptions of child maltreatment. The various researchers published extensively on the topic, and there was interchange of ideas and personnel between the NSPCC and the child welfare section of the Department of Health and Social Security (DHSS), the department of central government with overall charge of the welfare system. Joan Court of the NSPCC Research Unit actually moved to head the relevant section of the SHSS. From 1970, DHSS circulars began to adopt NSPCC ideas...
[The NSPCC] was vital to the establishment of new ideas about sexual abuse...
Alan Gilmour had become director in 1979 in the middle of a crisis: “Its Inspectors...were diminishing in number and in some areas losing credibility because they were too few and too scattered to provide a coherent service; and this service was too vaguely defined” (Gilmour 1988:133-134). Gilmour's directorship produced a near revolution, focused especially on the society's centenary in 1984. This offered abundant opportunities for fund-raising and publicity... Gilmour launched an aggressive and more proactive effort at child protection, in intimate alliance with public agencies.... By 1989, the society was drawing about 11 percent of its £36 million ($45 million) budget from central and local government, the balance being raised from fund-raising and investments. The society's budget had increased over the decade by 1000%.”

Various examples of the NSPCC's dishonesty and disregard for young people include the contrivance of fake social networking profiles of abused children, use of an unwilling child actor in its sensationalist TV adverts, faking of abuse stories in mass mailings and advising children that all sex under the age of sixteen is wrong and should be reported[1] (the implications of which need not be elaborated).

NSPCC campaigns have been criticised for their ineffectuality by organisations such as NPC:

"The answer, suggests the report by New Philanthropy Capital (NPC), is not a lot. Campaigning to change public attitudes and keep abuse on the radar, as NSPCC does with some success, has its place, but there is zero evidence that this leads to fewer beatings. The logic behind Full Stop, it argues, is flawed and naive: "Improved attitudes to abuse can certainly facilitate the identification and reporting of abuse that is already occurring, but they seem to have very little bearing on whether a substance-abusing parent neglects their child behind closed doors, or whether a sexual offender chooses to abuse a child when they have the opportunity to do so in secret.""

The organisation has also faced criticism for its allegedly increasing obsession with publicity and advertising, for fearmongering and fabricating or exaggerating facts and figures in its research. In an article in Spiked Magazine, Frank Furedi professor of sociology at the University of Kent, branded it a "lobby group devoted to publicising its peculiar brand of anti-parent propaganda and promoting itself." NSPCC wages are most certainly excessive for a charity - matching those of civil servants in most cases. For example a Campaigns Development Adviser can expect up to £40k pa (Guardian, 2008) and graduates enter at £16 - 18k pa (Hobsons, 2008) - wages that are likely to attract careerists over crusaders.

SRA: A betrayal of the NSPCC's agenda

During the late 1980s and early 1990s, a moral panic emerged over alleged ritual satanic abuse. The NSPCC provided a publication known as 'Satanic Indicators' to social services around the country that has been blamed for some social workers panicking and making false accusations. The most prominent of these cases was in Rochdale in 1990 when up to 20 children were taken from their homes and parents after social services believed them to be involved in satanic or occult ritual abuse. The allegations were later found out to be false. The case was the subject of a BBC documentary which featured recordings of the interviews made by NSPCC social workers, revealing that flawed techniques and leading questions were used to gain evidence of abuse from the children. The documentary claimed that the social services were wrongly convinced, by organisations such as the NSPCC, that abuse was occurring and so rife that they made allegations before any evidence was considered.

Thought crime

Further assimilation of NSPCC incentives on Child Pornography into UK law would lead to an expansion of the current thought crime agenda. For example, NSPCC Policy Advisor, Zoe Hilton supports the shutting down of role-play websites in which it is possible for adults to play out adult-child sex fantasies without involving any actual minors:

"It is not OK to fantasise about this stuff. These kind of interactions need to be shut down."[2]

Redeeming feature?

One of the NSPCC's functions is to run helplines that may actually offer some benefits to abused children, but any positive impacts in this regard are hard to verify and would most probably be accounted for in the charity's absence. There is little evidence of what happens to children once they have been taken into protective custody after contacting the NSPCC.


Their slogan, "make it go away" which rather appropriately conveys an impossible task, was sung by Kate Bush - an artist known for a tendency towards edgy pedo-sexual themes in her work.